Brand and Subbrands Gear Translations

The exercise of creating the Gear Translations brand and associated sub-brands was born from the restyling of the original brand and the premise of generating a system of sub-brands that are flexible but highly interconnected with the main one.

This visual translation and design exercise focused on updating the logos, defining a typography to match and establishing a flexible graphic system with the capacity to grow. The result is a branding system capable of competing in international and digital environments.