{"id":3964,"date":"2022-01-19T15:12:57","date_gmt":"2022-01-19T15:12:57","guid":{"rendered":"https:\/\/minima.es\/advertising-agency\/estrategia-publicitaria\/"},"modified":"2023-05-23T08:46:16","modified_gmt":"2023-05-23T08:46:16","slug":"advertising-strategy","status":"publish","type":"page","link":"https:\/\/minima.es\/en\/advertising-agency\/advertising-strategy\/","title":{"rendered":"Advertising Strategy"},"content":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”230px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_empty_space height=”70px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_empty_space height=”20px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_column_text]<\/p>\n

ADVERTISING STRATEGY<\/h1>\n

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strategic advertising.<\/h2>\n

[\/vc_column_text][vc_empty_space height=”40px”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″][\/vc_column_inner][vc_column_inner width=”1\/2″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-lg vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”80px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”2\/12″ offset=”vc_hidden-sm”][\/vc_column][vc_column width=”10\/12″ el_class=”resumen”][vc_row_inner row_type=”row” type=”grid” text_align=”left” css_animation=””][vc_column_inner width=”7\/12″][vc_column_text el_class=”entradilla”]At M\u00ednima we develop advertising strategies that minimise expenditure and maximise results. We analyse the target audience, define channels, messages, tone, style… We align all the variables to obtain the best possible results.[\/vc_column_text][vc_empty_space height=”20px”][\/vc_column_inner][vc_column_inner width=”4\/12″][vc_empty_space height=”10px”][vc_column_text el_class=”underline”]<\/p>\n

We generate the ideal advertising strategy for your brand or product.<\/h2>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/12″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”6\/12″ css=”.vc_custom_1642597161229{margin-right: 0px !important;margin-left: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_single_image image=”1295″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][vc_column width=”5\/12″ css=”.vc_custom_1642596945053{margin-right: 0px !important;margin-left: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_empty_space height=”60px”][vc_column_text el_class=”listado-servicios” css=”.vc_custom_1684831427094{padding-right: 60px !important;padding-left: 60px !important;}”]<\/p>\n

Creative concept.<\/h2>\n

[\/vc_column_text][vc_column_text el_class=”listado-servicios” css=”.vc_custom_1684831436983{padding-right: 60px !important;padding-left: 60px !important;}”]Without a concept a campaign will hardly be memorable. At M\u00ednima we define concepts that differentiate you from the competition. We conquer terms and ideas that will become yours exclusively.[\/vc_column_text][vc_empty_space][vc_empty_space][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” background_color=”#dae6e8″ css=”.vc_custom_1642605483002{margin-right: 0px !important;margin-left: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_column width=”1\/12″][\/vc_column][vc_column width=”1\/2″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm” css=”.vc_custom_1651500559169{padding-right: 0px !important;padding-left: 0px !important;}”][vc_single_image image=”682″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][vc_column width=”5\/12″ css=”.vc_custom_1642597106031{padding-right: 0px !important;padding-left: 0px !important;}”][vc_empty_space height=”60px”][vc_column_text el_class=”listado-servicios” css=”.vc_custom_1684831448143{padding-right: 60px !important;padding-left: 60px !important;}”]<\/p>\n

Slogan.<\/h2>\n

[\/vc_column_text][vc_column_text el_class=”listado-servicios” css=”.vc_custom_1684831457864{padding-right: 60px !important;padding-left: 60px !important;}”]Synthetic, direct, striking… A slogan is a declaration of intent. Your brand deserves a textual translation that matches its characteristics. Less with more, an exercise in creative and functional synthesis.[\/vc_column_text][vc_empty_space][vc_empty_space][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1651500518167{margin-right: 0px !important;margin-left: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}” offset=”vc_hidden-xs”][vc_single_image image=”682″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”6\/12″ css=”.vc_custom_1642596962788{margin-right: 0px !important;margin-left: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_single_image image=”390″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][vc_column width=”5\/12″ css=”.vc_custom_1642596978269{margin-right: 0px !important;margin-left: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_empty_space height=”60px”][vc_column_text el_class=”listado-servicios” css=”.vc_custom_1684831467955{padding-right: 60px !important;padding-left: 60px !important;}”]<\/p>\n

Media Plan.<\/h2>\n

[\/vc_column_text][vc_column_text el_class=”listado-servicios” css=”.vc_custom_1684831477754{padding-right: 60px !important;padding-left: 60px !important;}”]Offline media plan, online media plan, national, local and international media plans. Whatever the size of your campaign, we have a network capable of coordinating successful international campaigns.[\/vc_column_text][vc_empty_space][vc_empty_space][\/vc_column][vc_column width=”1\/12″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” padding_top=”100″ padding_bottom=”100″ background_color=”#333333″ el_class=”blanco”][vc_column width=”1\/3″][vc_empty_space height=”15px”][vc_column_text el_class=”underline”]<\/p>\n

The strategy brings you closer to your target audience, defines KPIs and helps you stay on track<\/h2>\n

[\/vc_column_text][\/vc_column][vc_column width=”2\/3″][vc_column_text]To launch a campaign without a strategy is to launch an impulse, an instinct that is not based on reflection but on the spark it awakens in the management team. The big problem is that the decision-maker does not usually buy. Activate the strategy to make decisions aimed at fulfilling the desires of those who buy from you.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_column_text]<\/p>\n

strategic advertising<\/u>
\nprojects.<\/h6>\n

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\n \n \n \n Adward <\/span>\n\n
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Deporte Base. Valores que marcan<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Award, Gold Award, Illustration, Motion Graphic <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Spotter Tool<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Audiovisual, Motion Graphic <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Titsa, P\u00e1satelo wawy<\/a><\/h2>\n\n\n \n \n Advertising Creativity <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Diin, la plataforma inteligente<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Audiovisual, Motion Graphic <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Rel\u00e1jese, ha llegado PortalB<\/a><\/h2>\n\n\n \n \n Advertising Creativity <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Dispayta, un viaje de 20 a\u00f1os<\/a><\/h2>\n\n\n \n \n Advertising Creativity <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Relieve Pasteler\u00edas Navidad 2019<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Audiovisual <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Made&in especialistas en madera e interiorismo<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Audiovisual, Spot <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
\n \n \n \n Adward <\/span>\n\n
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Minima 15 Aniversario<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Award, Bronze Award <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Las Indias Emprende Lab<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Audiovisual <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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Afes 2017<\/a><\/h2>\n\n\n \n \n Advertising Creativity, Audiovisual, Motion Graphic <\/span>\n\n <\/div>\n <\/div>\n\n \n <\/span>\n <\/span>\n<\/span>\n <\/div>\n \n \n<\/article>\n
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<\/div>\n <\/div>\n\n \n <\/div>[vc_empty_space height=”30px”][vc_row_inner row_type=”row” type=”full_width” text_align=”center” css_animation=””][vc_column_inner]All projects<\/a>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” padding_top=”50″ padding_bottom=”50″ background_color=”#dae6e8″][vc_column width=”1\/2″][vc_empty_space][vc_column_text]<\/p>\n
Shall we talk about it?<\/h6>\n

[\/vc_column_text][vc_empty_space][vc_column_text]Do you need more arguments to trust us as an advertising agency?<\/p>\n

Let’s talk in detail about how far we can take your brand.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_empty_space][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”230px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_empty_space height=”70px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_empty_space height=”20px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_column_text] ADVERTISING STRATEGY [\/vc_column_text][vc_empty_space height=”40px”][vc_column_text el_class=”title-feature2″]…<\/p>\n","protected":false},"author":1,"featured_media":3735,"parent":3956,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-3964","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nAdvertising Strategy | Creatividad Publicitaria | Minima<\/title>\n<meta name=\"description\" content=\"En M\u00ednima desarrollamos la Estrategia Publicitaria que mejor se adapta a tu objetivo, que minimiza el gasto y maximiza resultados. \u00bfHablamos?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/minima.es\/en\/advertising-agency\/advertising-strategy\/\" \/>\n<meta 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