This project has been conceived from its naming to its graphic translation. It is an intelligent strategy to begin to differentiate a dental clinic by its name, to stop competing in the universe of brands of centres linked to the surnames of professionals and to move on to a characteristic and enriching name.

The visual development of Bocarriba has been carried out under the criteria of friendliness and sensitivity. A delicate sector, which has historically been linked to potentially painful processes, required taking the public to a more relaxed and affable scenario.




Identidad Corporativa, Logotipo, Naming

Corporate Identity, Logo, Naming